Kara Diggles

Other Projects

Project Overview

In addition to leading corporate marketing and design initiatives, I have taken on a variety of creative projects that showcase my versatility as a designer. These works range from performing arts promotions and event branding, packaging, and web design. Each project required a balance of creative storytelling, strong visual design, and functionality.

Role
Designer and Creative Director, Concept Development, Typography and Layout, Brand Identity, Packaging Design, Web Design
Scope
Concert promotions, event branding, packaging, posters, logos, and websites
Goal
Demonstrate versatility and adaptability as a designer by creating compelling creative work across diverse audiences and formats.

Challenges

Each project presented a different creative challenge. Performing arts work required translating the energy of live performances into static promotional materials. Packaging projects demanded visuals with shelf appeal, practicality, and brand consistency. Logo design required distilling a brand's identity into a simple, memorable mark. Websites needed to extend these visual identities into digital spaces that balanced aesthetics with usability. Across all projects, the common challenge was creating engaging, audience-appropriate designs outside of established corporate brand systems.

Solutions

I approached each project by creating custom designs tailored to the audience, medium, and objective. This included original illustration, typography-driven layouts, brand identity development, packaging and label design, and fully realized web and e-commerce experiences. Whether supporting arts organizations, retail brands, or small businesses, each solution was designed to be visually engaging, cohesive, and effective.

Mending the Sisterhood and Ending Women's Bullying Book Cover
Book cover design, featuring a mandala-inspired border to appeal to a female audience and convey themes of connection, empowerment, and healing.
Fort Collins Symphony Beat Beethoven 5K Promotional Materials
Fort Collins Symphony Beat Beethoven 5K promotional materials, including street banners, apparel, brochures, posters, and supporting email campaigns.
Fort Collins Symphony Program Book
Fort Collins Symphony season program book, including cover creation, full layout, and ad design and coordination.
Fort Collins Symphony Season Promotional Materials
Fort Collins Symphony season-wide promotional materials such as posters, brochures, rack cards, advertisements, and supporting email campaigns.
Goldie Socks Email Newsletter
Goldie Socks email newsletter design aligned with brand voice and website experience.
Imagine More Ad
Imagine More in-store sale poster design.
Goldie Socks Website
Goldie Socks brand and Shopify website development, including logo creation, site design, copywriting, and e-commerce setup.
Goldie Socks Google Search Ads
Goldie Socks Google Search and Shopping campaigns, including keyword strategy, ad creation, budgeting, and performance tracking.
Goldie Socks Labels
Product packaging and labels, including sock designs, applied brand identity, and retail-ready printed materials.
Trozan Insurance Logo
Trozan Insurance custom logo design, developed to convey professionalism, trustworthiness, and approachability for the client's target audience.

Outcome

These projects supported increased visibility and engagement for arts organizations, strengthened brand perception through thoughtful packaging and identity design, and delivered cohesive digital experiences for small businesses and retail brands. Collectively, this work demonstrates my ability to adapt creatively across industries, audiences, and formats, applying strong design fundamentals to deliver visually compelling, effective solutions beyond traditional corporate marketing environments.